How To Convert Social Chatter Into Actionable Leads?

In today's world captivated by the presence and popularity of social media, many organizations credit the primary reason for their growing success and brand awareness to social media and professional networking platforms such as LinkedIn, Facebook, and Instagram. This is primarily because social media makes it easier for customers to interact with sales reps and marketers, and vice versa. However, many social media campaigns that are well received still fail to generate enough leads to be termed a true success.

Thankfully, a powerful CRM such as Microsoft Dynamics 365 CRM can help you out by scheduling and posting messages directly to your organization's social media accounts. For instance, the Microsoft CRM social media engagement add-on can help you get connected to social media activities. This helps your sales, marketing, and customer service teams stay in touch with prospects and customers. On the other hand, the Microsoft Social Media application can help you easily record social media activities within your Microsoft Dynamics 365 CRM database.


One of the biggest benefits of the integration of Microsoft CRM and social media is that your organization can explore invaluable social media insights right in Microsoft Dynamics 365 CRM. Moreover, it offers real-time social media analysis and generates leads for sales and marketing. You can also link data pertaining to social media so your customer service team can provide exceptional care. If this is not all, it also helps you explore social media engagement before you extend your reach to a prospect or customer.


Using Microsoft Dynamics 365 CRM, every like, retweet, and share gets converted into leads and every person who contacts you gets added as a contact. Your sales team can then leverage this data to schedule a follow-up.


Find out how your business can convert social chatter into actionable leads using Microsoft Dynamics 365 CRM. Call or email us at C.I.G Consultants now.

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