In the last couple of years, CRM giant Microsoft has rapidly increased its investment in the communications landscape to support better interactions. The Microsoft Customer Experience platform is one such tool that has been designed specifically to assist organizations in better serving their audience in today’s tech-savvy world.
A seamless “customer engagement” solution built by Microsoft, the Microsoft Customer Experience platform empowers organizations to reap the countless advantages of customer experience (CX) so they can connect with customers in a more personalized way. The best thing is that the Microsoft Customer Experience platform is enriched with out-of-the-box AI insights to ensure brand differentiation and maintain control over customer data.
Organizations can leverage AI-orchestrated journeys to predict customer intent and connect with customers at every essential touchpoint to significantly enhance their chances of brand advocacy and deliver the kind of meaningful experiences that their audience wants. If this is not all, the Microsoft Customer Experience platform allows organizations to ensure compliance with the latest industry regulations while collecting and maintaining customer data from multiple sources.
The list of advantages associated with the seamless Microsoft Customer Experience platform doesn't end here. It helps organizations manage a 360-degree, holistic view of their customers while identifying critical trends and unlocking the preferences of their target audience.
All in all, the Microsoft Customer Experience platform helps organizations directly connect with their customers on their terms with full ownership of data while seamlessly delivering connected customer experiences across every touchpoint with AI-orchestrated journeys. It is also helpful to predict customer intent to deliver the right content in the right channel at the right moment. Moreover, it helps organizations bring together behavioral, transactional, and demographical data in real-time to create an enriched 360-degree view of customers for actionable insights.
Want to harness creativity, technology, and culture to create connected experiences that drive value and touch lives. Call or email us now at C.I.G Consultants to leverage technology, data, and experiences via the Microsoft Customer Experience platform to drive connected outcomes and transform your business.