Microsoft UAE Customers Share Digitization Success Stories

Recently, Microsoft customers shared their digital transformation success stories as Microsoft celebrated the third anniversary of the launch of its UAE data centers.

Azure locations of Microsoft in Dubai and Abu Dhabi have accelerated digital transformation across industries and proven themselves to be potent catalysts of economic growth.


“AI capabilities, powered by the Microsoft Cloud, allowed us to unify our sales and customer relationship management strategy,” said Mohammed Absar, VP of Enterprise Systems, at DP World, one of many stakeholders to tell tales of their organization’s renewed ability to engage, empower, optimize, and transform.


It is predicted by an IDC study that the UAE Microsoft Cloud ecosystem, including partners and cloud-using customers, will generate new revenues of some US$27 billion over the next four years. The Microsoft Cloud Society has trained more than 300,000 IT professionals across MEA. The Abu Dhabi and Dubai facilities have been at the center of digital transformation programs, supporting a variety of organizations, including Dubai Airports, DP World, Mashreq Bank, Emaar, Abu Dhabi’s Department of Culture and Tourism, dnata Travel Group, GEMS Education, and many more.


Etihad Aviation Group's Chief Digital Officer, Frank Meyer, said: “We continue to benefit from the Microsoft Cloud as we make operational efficiencies and increase cost optimization.”


“Microsoft has two cloud regions in the UAE, giving us connectivity, speed, and immediate recovery – exactly what we need,” said Olivier Crespin, Co-founder and CEO, at Zand.


“Since our 2019 launch, Microsoft’s UAE Cloud data centers, and their offerings through Azure, Microsoft 365, and Dynamics 365, have accelerated digital transformation while supporting the data residency, security, and agility needs of organizations of all sizes,” said Sayed Hashish, General Manager, Microsoft UAE. “We are deeply proud of the role our local data regions have played in the country’s development journey– economic, societal, environmental, educational, and more. The cloud’s ability to build capacities, accelerate job creation, and drive sustainability has never been more important as we advance towards an increasingly digital future.”


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